§ 01 · Pitch

India's retail economy is
₹88 lakh crore.
There is no intelligence desk
built for it. Until now.

Clarity is the first AI-native intelligence desk for Indian retail. We read every publication that matters, every hour, and we file the signals that move ₹10-crore decisions. Raising ₹12 Cr seed round to reach ₹240 Cr ARR in three years.

Seed · raising ₹12 Cr Post-money · ₹90 Cr 13.3% dilution LOIs · 3
Sources in rotation today 19
Stories read per cycle 290
Signals filed per cycle 12
Seed target close Jun 2026

§ 02 · Problem

India's retail leaders spend
two hours a day reading,
and still miss the one story that mattered.

My team and I read Mint, ET Retail, Business Standard every morning. We still found out about our own competitor's format launch from a LinkedIn post. Three weeks late.

— Category head, top-3 Indian apparel retailer · Feb 2026

We paid a Big-Four firm ₹2.4 crore for an India retail landscape report. By the time it arrived, half the numbers were stale and Reliance had acquired three of the brands it profiled.

— MD, mid-market PE fund · Jan 2026
3,184 retail-relevant stories published daily
42 min spent scrolling per morning, per leader
17% who learnt of a competitor's move from social media first

Source: Clarity customer-development cycle, n=24 · Jan–Mar 2026.

§ 03 · Market

We sell to the decision-makers
of a $1.1 trillion economy.

TAM ₹9,200 Cr India retail intelligence · addressable

12,000 medium-to-large retail brands · 4,500 corp-dev desks · 800 active PE/VC funds · 3,400 IR teams at listed consumer companies.

SAM ₹2,400 Cr Immediate buyer set

Top 1,000 retail brands by GMV + every India-focused consumer PE/VC fund. The audience that already pays for Bloomberg and Euromonitor.

SOM ₹240 Cr Year 1–3 capture

200 Flagship accounts at ₹1.2 Cr each by Y3 = ₹240 Cr ARR. Path to ₹1,000 Cr ARR by Y6 with enterprise data products & international expansion.

§ 04 · The Product

Already working. Already shipping.

The product you're reading this pitch on is the product. Live at demo.theclarity.us. Open it in another tab — you'll see today's signals, ask it anything, get a cited answer in seconds.

Read.

19 publications, hourly. Full body text, ad-stripped, de-duplicated. RSS where possible, headless browser where not.

Reason.

Nine specialist agents read, classify, cross-reference, forecast, and file. Every claim carries a citation. Every number is verifiable.

Deliver.

Live dashboard. Daily briefing. Live Q&A. API for your systems. White-labelled desk for flagship accounts.

§ 05 · Traction

Signed before we shipped.

LOI signed

Top-3 Indian apparel retailer

₹84 L Year-one contract value

12-month Bespoke deployment, category-watch briefs, SSO on their sub-domain. Kickoff May 2026.

LOI signed

Mid-market India consumer PE fund

₹72 L Annual Scale plan · 15 seats

Replacing in-house analyst team + Bloomberg seats. Conditional on SOC 2 Q3 milestone.

LOI signed

Listed consumer electronics major

₹1.2 Cr Flagship · 3-year commitment

Group-wide deployment across 14 business units. Private LLM on their AWS. Launch post-seed.

₹2.76 Cr Signed LOIs · Y1 ACV
₹14.4 Cr Active pipeline · 60-day close
₹48 Cr Qualified pipeline · Y1

§ 06 · Why Now

Three tailwinds.
Arriving together.

  1. I

    Indian retail is consolidating at unprecedented speed.

    Reliance Retail, DMart, Tata Croma, Titan, ABFRL and Trent added ₹80,000 Cr in capex in FY26 alone. Store-opening pace doubled in three years. M&A in consumer retail crossed $14 B. The decision cadence moved from quarterly to weekly. The intelligence layer did not keep up.

  2. II

    Frontier LLMs finally read trade press as well as an analyst.

    2025's reasoning models match senior-analyst output on extraction, synthesis, and citation — at 1/500th the cost. What required a team of ten in 2022 runs as one service in 2026. Clarity is the productised version of this capability, for a single vertical, in a single market.

  3. III

    The alternatives are broken for India.

    Bloomberg terminals don't read Indian trade press. Euromonitor reports are six months stale. Consulting decks cost ₹2 Cr and arrive quarterly. There is no category-native intelligence product built for the Indian retail CEO's morning. We are building it — and the leaders who need it are waiting.

§ 07 · GTM & Unit Economics

Four wedges.
One conviction.

Wedge 01

Retail operators

Top 500 Indian retail brands. Strategy offices, IR teams, CEOs. Land with Seat, expand to Scale, upgrade to Bespoke. Average contract value at Y1 mid-point: ₹28 L.

Wedge 02

PE / VC funds

Consumer-focused investors. Scale plan × 15 seats + private briefs. Repeatable across portfolio. Average ACV: ₹72 L.

Wedge 03

Corp-dev desks

M&A teams at conglomerates. Custom intelligence on category targets. Bespoke build. Average ACV: ₹84 L.

Wedge 04 · anchor

Flagship enterprise

Group-wide deployments. Reliance-scale retailers, Tata companies, unicorns. Multi-year. Average ACV: ₹1.2 Cr+.

Unit economics · benchmark
CAC₹2.8 L
Payback4 months
Gross margin78%
Net revenue retention142%
LTV : CAC18×
Logo churn · Y14%

Benchmarks drawn from adjacent Indian B2B SaaS category leaders (Postman, Chargebee, Freshworks) at comparable maturity, adjusted for enterprise-only contract mix.

§ 08 · Financial Forecast

₹240 Cr ARR by Year 3.
Path to ₹1,000 Cr by Year 6.

Year Logos Average ACV ARR Headcount
Y1 · FY27 85 ₹32 L ₹27 Cr 18
Y2 · FY28 320 ₹38 L ₹122 Cr 48
Y3 · FY29 560 ₹43 L ₹240 Cr 95
Y6 · FY32 1,420 ₹70 L ₹1,000 Cr 220

Forecast assumes 142% NRR (LOI benchmark), 30% new-logo CAGR, and Flagship mix growing to 28% of ARR by Y3.

§ 09 · Team

Built by operators
who needed this yesterday.

Founder · CEO

Founding team

Three-time founder. Prior exits in retail-tech and developer infrastructure. Deep relationships across Indian retail CXO circles from 12+ years of operator work.

Founding engineer · AI

AI infrastructure

Ex-AWS Bedrock. Shipped production LLM platforms at scale. Author of the multi-agent orchestration that powers Clarity's daily cycle.

Founding engineer · Data

Data & crawler

Staff engineer from a top Indian consumer unicorn. Built the ingest pipeline. Owns the 19-source reading list and source expansion roadmap.

Advisors · named post-close

Operator-advisor bench

Two serving retail CXOs. One Big-Four India retail partner. One senior partner at a top-quartile India consumer fund. To be named post-seed close.

§ 10 · The Ask

Raising ₹12 Cr seed.
Post-money ₹90 Cr.
Closing June 2026.

45% Engineering · 8 new FTE

AI + data + product. Bring the team to 18 by close.

22% GTM · enterprise sales

Two enterprise AEs + one head of partnerships.

18% Data & infrastructure

Source licences, enrichment APIs, reserved inference capacity.

15% Reserve & compliance

SOC 2, DPDP certifications, legal runway.

intelligence@theclarity.us · founder-direct · first-meeting within the week