§ Pricing

Priced against
the decisions it informs,
not the queries it answers.

One bad call on a Tier-II format costs ₹40 crore. One well-timed move on a competitor's leadership shuffle is worth ten times that. Clarity is priced to be invisible against either outcome — and to pay for itself the first month you deploy it.

Analyst headcount replaced 3–5 FTE
Decisions surfaced per year ~4,400
Payback on flagship plan < 3 months
Four plans · annual pricing All prices in INR · +18% GST
Per seat · monthly

Seat

For the strategist who reads alone.

₹24,000 / seat · month

₹2.4 L / seat / year billed annually · 2 mo. free

  • Full daily briefing
  • 500 live queries / month
  • Full 19-source reading list
  • Archive lookback · 90 days
  • Slack digest · inbox · dashboard
  • Email support · <24 h
Start a seat → Best for: individual heads of strategy, IR leads, solo founders
Most chosen
Team · annual

Scale

For the category team that moves together.

₹6 L / month

₹72 L / year billed annually · replaces 2–3 FTE analysts

  • Unlimited live queries · deepest reasoning depth
  • Up to 15 seats, shared briefing surface
  • All 6 standing briefs + 10 custom briefs
  • Archive · unlimited · semantic search
  • API + webhooks + Slack app + Notion export
  • Custom trigger alerts (e.g. "wake me on any Reliance format move")
  • Quarterly business reviews · named analyst
  • 99.9% uptime SLA · <2 h priority response
Talk to sales → Best for: strategy offices, corp-dev desks, mid-market PE funds
Build-to-scope · one-off

Bespoke

A desk engineered around your brief.

₹36 L + ₹12 L / quarter

8-week build · 6-month minimum retainer · ~₹84 L in year one

  • Everything in Scale
  • Custom source ingestion — your private data rooms, supplier feeds, investor letters, competitor blogs
  • Fine-tuned briefs on your product categories, brand watchlist, geography
  • Private dashboard on your own sub-domain · SSO · audit log
  • White-label option · embed in your intranet
  • Weekly synthesis calls with the Clarity team
  • Dedicated build engineer · 8-week handover
Scope a build → Best for: listed retailers, top-quartile PE, conglomerate strategy offices
Enterprise · flagship

Flagship

The intelligence desk in your bloodstream.

₹1.2 Cr / year

₹10 L / month · unlimited org-wide · multi-year discounts to ₹95 L

  • Everything in Bespoke
  • Unlimited seats across your group
  • Private LLM deployment — your Bedrock / Azure OpenAI account, your data never leaves
  • Co-designed standing briefs for every business unit
  • Quarterly on-site intelligence workshops
  • Board-pack output — printable, citable, signed
  • 24×7 on-call · <30 min response
  • Custom LLM fine-tuning on your archive
  • Annual strategic off-site with the Clarity founding team
Engage founders → Best for: Reliance-scale retail conglomerates, Tata Group companies, listed unicorns

Every paid plan · 14-day trial · first-invoice money-back guarantee · zero onboarding friction

§ The math

What a retail strategy office
already spends, unbundled.

What it's replacing Typical annual cost Replaced by
2 senior analysts · reading & summarising ₹80 L – ₹1.2 Cr Scale or Flagship
Bloomberg Terminal · 5 seats ₹1.0 Cr Seat × 5 or Scale
Euromonitor + Statista annual subs ₹25 – ₹40 L Included
Consulting reports · 4 per year ₹1.5 – ₹3 Cr Bespoke or Flagship
Total stack today ₹3.5 – ₹5.8 Cr Clarity · ₹1.2 Cr

Clarity compresses the stack by 70–80% and delivers the output faster, in cited, queryable form. The only line item it does not replace is the analyst you promote with the time you buy back.

§ How we compare

A fraction of the cost.
Purpose-built for India.

Bloomberg Terminal $24k / seat · year

Excellent for FX, commodities, global equities. No Indian retail trade press. No category-native briefs. No synthesis.

Euromonitor India $8k–15k / report · refreshed annually

Deep annual industry reports. Useful for planning. Cannot answer a Tuesday-morning competitive question.

In-house analyst team ₹2 Cr+ / year · 3 FTE, fully-loaded

Great people, but capped at human throughput. Read 20 articles a morning. Clarity reads 300 every hour.

Clarity · Flagship ₹1.2 Cr / year · unlimited org

India-native. Hourly cadence. Every seat in your org. Cited, queryable, private. A quarter the cost of any combination above.

§ Enterprise-ready · day one

Deployment Private VPC Your AWS / Azure. Your keys. No data exits your perimeter.
Compliance SOC 2 · DPDP SOC 2 Type II by Q3 2026. India DPDP-aligned from day one.
Integrations API-first REST · webhooks · Slack · Notion · Google Sheets · your BI tool.
Support Founder-led Every Flagship account has a founder on call. Not a ticket queue.

Pick the tier that
matches your ambition.

We'd rather have one Flagship customer than a hundred Seat customers. If you run a serious retail business and the numbers above aren't unreasonable against what you already spend on intelligence, email us directly.

intelligence@theclarity.us · founder-direct · reply within 12 hours